Pricing Workshops online sessions for Flower farmers

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Ellie Frost

I have done 3 of Claire's pricing workshops in the past month which have been a really useful tool in reinforcing the value of my business, and giving me food for thought. There were lots of informative nuggets and thought-provoking information, as well as guidance as to how to break down ALL the costs required to make your business successful. Thank you Claire.

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Carolyn Foster

I’ve done all four of Claire’s workshops now, I have found them really useful and as a result I feel more confident with pricing. Claire is so knowledgeable, enthusiastic and has lots of experience and advice which is passed on in a clear, friendly way. Thanks again Claire

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Rebecca Sharp

I have done all 4 of the pricing workshops over the last couple of weeks and they have been brilliant. I have learnt so much and I have a really clear understanding of how to value my time and expertise, as well as the flowers I am selling. Claire is really generous with her knowledge and makes everyone feel really welcome during the workshops.

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Cat Taylor

Such an interesting workshop which really helps you to see value in what you do and how to calculate your own worth as well as your flowers. Thank you Claire.

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Seedlings and Stems (Shobhana)

I did the Buckets and bouquets pricing workshop with Claire. I took away a lot from the course and found Claire to be practical and to the point. Claire explained very clearly all that should go into determining the price of a retail bouquet. The course has definitely helped me understand better where my price point should be and more importantly, I feel more confident in putting it forward to the customer.

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Nicola Zaina

Claire's course on pricing was insightful and useful, she is always so practical and that makes her information very helpful.

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Carolyn Foster

A really helpful and informative session, with great tips and encouragement from Claire, all put together in a clear presentation which will definitely help me going forward. Thank you!

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Sune Larsen-Walsh

Highly recommend the course. Claire clearly has a huge passion for the subject. And want to raise the awareness and quality of British Cut Flowers.

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Al Hughes

Fantastic course. Claire is a lovely educator, very knowledgeable and patient. Plenty of examples whilst getting us to calculate our own worth. Loved it! Can’t wait for Wednesday!

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Debbie Haughton

Claire shares her experience and expertise as a Flower Farmer in her courses. I have found her guidance valuable. She is clear and gives good examples to help with any explanations and is happy to answer questions at the end of each session. About to now look at doing another course with Claire.

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Judith

Claire shared in a really clear fashion how to price flowers, and what I have really learnt is that I should not undervalue them, or me. Highly recommended

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Abigail Beszant

Fantastic workshop, really easy to understand and relate to. Will definitely help me get to grips with my pricing.

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Joanna Michael

Claire is a wonderful educator, able to really get down to the nitty gritty and explain the technical details with her pricing workshops. Her workshops have given me a lot of new info to consider and review in my own business. Highly recommended!

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Rozanne Delamore

Claire’s courses are brilliant. Straight to the point, with lots of examples to help guide you through so that you can confidently move forward with your business.

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Pricing Workshops online sessions for Flower farmers

These online session for Flower farmers and florists will look at retail and wholesale pricing issues. 

Pricing workshops

How we price our flowers, and having confidence in the price we are giving our blooms  is of great importance to us as flowers growers and small business owners, and the British flowers industry as a whole.

Whether you’re in your first year or fourth, or more, you need to know what value you should put on your blooms, how that compares to the market, and who that means you can sell to.

This series of workshops are meant to provide clarity to growers about where they should be looking for comparison information, and give you questions to ask yourself before you put together any stems of flowers to sell.


1. Workshop  - Buckets and bouquets. Selling to local customers in smaller numbers is ideal for those growing on a large garden scale.We’ll look at the differences in pricing that retail customers will be used to, how you can find and make comparisons to other retail outlets, and how to include all your hidden costs, so you can make money. If you're just starting out, this one is for you.


2. Workshop  - Flowers for wholesale. We’ll look at the differences between retail and wholesale, and make sure you know the plus and minus points of each. We’ll look at where to find comparison pricing and how to make your wholesale work for your customers used to the Dutch markets, including talking about hubs, while ensuring you can make profit from your stems. Ideal for those who are looking to grow more and sell to florists and shops

  1. Workshop  - Small weddings. For those taking on either bespoke decoration or bouquets and buckets dIY weddings, I’ll be talking you through all the pricing points you need to take into account when taking on the smaller size weddings.  

4. Workshop - Delivering workshops, online or in person. For those wanting to share their knowledge and skills with others, this will take you through Pricing your workshops to show your expertise, and to cover all your costs.


These are being delivered as 90 minute live zoom sessions in the evening at 7.30pm unless otherwise stated. Workshop 1 will be recorded. The other workshops will have live breakout groups with an exercise to work through (bring your calculators) for you to work with others, so can't be recorded. Notes will be provided after the call.
They are priced at £20 pp.


Details of the zoom link will be sent out 2 days before the workshop, to the email you order with. 



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    14 Reviews raiting starraiting starraiting starraiting starraiting star
    Ellie Frost

    I have done 3 of Claire's pricing workshops in the past month which have been a really useful tool in reinforcing the value of my business, and giving me food for thought. There were lots of informative nuggets and thought-provoking information, as well as guidance as to how to break down ALL the costs required to make your business successful. Thank you Claire.

    raiting starraiting starraiting starraiting starraiting star
    Carolyn Foster

    I’ve done all four of Claire’s workshops now, I have found them really useful and as a result I feel more confident with pricing. Claire is so knowledgeable, enthusiastic and has lots of experience and advice which is passed on in a clear, friendly way. Thanks again Claire

    raiting starraiting starraiting starraiting starraiting star
    Rebecca Sharp

    I have done all 4 of the pricing workshops over the last couple of weeks and they have been brilliant. I have learnt so much and I have a really clear understanding of how to value my time and expertise, as well as the flowers I am selling. Claire is really generous with her knowledge and makes everyone feel really welcome during the workshops.

    raiting starraiting starraiting starraiting starraiting star
    Cat Taylor

    Such an interesting workshop which really helps you to see value in what you do and how to calculate your own worth as well as your flowers. Thank you Claire.

    raiting starraiting starraiting starraiting starraiting star
    Seedlings and Stems (Shobhana)

    I did the Buckets and bouquets pricing workshop with Claire. I took away a lot from the course and found Claire to be practical and to the point. Claire explained very clearly all that should go into determining the price of a retail bouquet. The course has definitely helped me understand better where my price point should be and more importantly, I feel more confident in putting it forward to the customer.

    raiting starraiting starraiting starraiting starraiting star
    Nicola Zaina

    Claire's course on pricing was insightful and useful, she is always so practical and that makes her information very helpful.

    raiting starraiting starraiting starraiting starraiting star
    Carolyn Foster

    A really helpful and informative session, with great tips and encouragement from Claire, all put together in a clear presentation which will definitely help me going forward. Thank you!

    raiting starraiting starraiting starraiting starraiting star
    Sune Larsen-Walsh

    Highly recommend the course. Claire clearly has a huge passion for the subject. And want to raise the awareness and quality of British Cut Flowers.

    raiting starraiting starraiting starraiting starraiting star
    Al Hughes

    Fantastic course. Claire is a lovely educator, very knowledgeable and patient. Plenty of examples whilst getting us to calculate our own worth. Loved it! Can’t wait for Wednesday!

    raiting starraiting starraiting starraiting starraiting star
    Debbie Haughton

    Claire shares her experience and expertise as a Flower Farmer in her courses. I have found her guidance valuable. She is clear and gives good examples to help with any explanations and is happy to answer questions at the end of each session. About to now look at doing another course with Claire.

    raiting starraiting starraiting starraiting starraiting star
    Judith

    Claire shared in a really clear fashion how to price flowers, and what I have really learnt is that I should not undervalue them, or me. Highly recommended

    raiting starraiting starraiting starraiting starraiting star
    Abigail Beszant

    Fantastic workshop, really easy to understand and relate to. Will definitely help me get to grips with my pricing.

    raiting starraiting starraiting starraiting starraiting star
    Joanna Michael

    Claire is a wonderful educator, able to really get down to the nitty gritty and explain the technical details with her pricing workshops. Her workshops have given me a lot of new info to consider and review in my own business. Highly recommended!

    raiting starraiting starraiting starraiting starraiting star
    Rozanne Delamore

    Claire’s courses are brilliant. Straight to the point, with lots of examples to help guide you through so that you can confidently move forward with your business.

    raiting starraiting starraiting starraiting starraiting star